Herbs becoming more popular in Spa
Herbs becoming more popular in spa treatments and products. Comfort Zone Communication adn Education Chief Barbara Gavazzoli explains the reasons why.
"After years of great interest in exotic plant extracts, I think the “sustainability factor” has played a key role in encouraging ingredient manufacturers and skin care companies to “look in their own backyard” and locally source botanical extracts from plants which were considered banal and almost useless, simply because they were always so easy to find. Instead, studies prove they are as effective, if not even moreso, than the rarest ones", says Barbara Gavazzoli.
What are some lesser known herbs that are popping up in Spa product and treatments today and their benefits?
"Two very interesting examples, - replays Comfort Zone Communication adn Education Chief. Plantago Lanceolata, an ancient plant that prevents the signs of cellular senescence by regulating microRNA. This is the result of a robust scientific study that has proven the extraordinary effects of this slender plantain herb that is found on most continents. All its parts are edible, which makes it an ideal element for salads and soups, but it is also the source of an extract which has just recently become a very effective support to contrast oxidation and to increase collagen synthesis. We chose to use it in our Comfort Zone Sublime Skin line for mature skin, to guarantee an effective firming effect and contrast dermal thinning.
Another amazing “new” ingredient is Wild Indigo Extract, which is able to modulate excess cortisol and boost beta-endorphins, both of which are produced not only by the brain and the gut, but also directly in the skin.
Our lifestyle, as well as external factors, tends to stimulate an excessive production of cortisol, causing inflammation and accelerated aging. Wild Indigo, by boosting the beta-endorphins, recreates a state of balance and therefore protects the health and beauty of the skin. We use it in our Skin Regimen line which has been officially launched worldwide on February 1st this year"
What are some way spas can incorporate herbs into all aspects of the spa experience?
"Every Spa can incorporate herbs in their menu when it comes to facial skin care ingredients, or teas which can be offered pre- or post-treatments. - says Barbara Gavazzoli - And for those that also offer body treatments, there are many ways to mix and match herbs, such as transforming them into a powder to make special compresses, or into the famous Thai herbal balls.
Can you offer any unique ways for spas to market and promote these herb-related treatments and products?
"I would definitely suggest promoting the local-sourced, sustainable angle when presenting them, to ensure that they stand out not only for their efficacy but also for their source".