GREEN SUNSCREEN: THE ECO-REVOLUTION
Safe for the skin and for the environment.
Thanks to the constantly growing awareness towards the risks of solar exposure over the last few years, the use of sunscreen has grown, fortunately, becoming an established practice for more and more people, as Cosmeticaitalia reports. Recently, however, many studies have highlighted the possible criticalities regarding filters: the negative impact that they can have on the marine environment.
Starting from 2017, many studies have shown alarming results regarding the endangered biodiversity of some of the most beautiful marine areas in the world, characterized by unique sea beds and precious coral reefs. It has been estimated that over the last 30 years, almost 30% of the coral reefs have been irretrievably lost due to pollution. Also, corals, an ideal habitat and food source for many animal and vegetal species, are suffering a progressive whitening and consequent reproductive inability.*
Among the causes of this phenomena we find the lack of oxygen, acidification, progressive warming of the water and the intensive presence of waste that’s increasingly shared in the media, most commonly: plastic. Minor, but still impactful on the marine environment is the presence of sunscreen, cited as a co-factor in this environmental disaster. It is estimated that annually, from 4000 to 6000 tons of sunscreen are released in areas with a presence of tropical reef. Due to the composition of SPF formulations, which make this product poorly biodegradable, it’s easy to understand what can be done on this matter to limit – and possibly eliminate – this unnecessary distress to the marine world, thanks to the invention of non-polluting sunscreen.
The need to find a solution is a very topical subject, far from easy, lacking a single worldwide guideline with the necessity of combining the protection of the marine environment and the essential protection of the skin and people’s health. Among the few alternative solutions to traditional sunscreen, [comfort zone], always committed to finding effective cosmetics which are also safe and sustainable, proposes an highly innovative sunscreen – reef proof – hence safe for the marine environment. WATER SOUL ECO SUN CREAM SPF30 is a next-generation conscious and eco-sustainable formula – thanks to the selection of the latest technology’s filters and an absence of fragrance. It ensures maximum protection and comfort to the skin, as well as respect for the water ecosystem.
But what makes WATER SOUL ECO SUN CREAM SPF30 so unique?
- UVA/UVB broad spectrum protection with reduced concentration of filters – around 36% less compared to the same traditional sun protection factors;
- Very water-resistant formula– better protection of the skin and reduction of the filter dispersion in the water (circa 80 mins);
- Large-sized photostable chemical filters – ensure higher protection with a lower absorption into the skin and reduced accumulation of filters in the sea;
- Fragrance free – to limit the presence of biodegradable substances in the water;
- Better biodegradability of the formula.
In addition, thanks to the fluid texture, WATER SOUL ECO SUNCREAM SPF30 ensures an even and safe application, ideal to be used both on the skin and face. Suitable for all kinds of skin, the product is specifically designed for those who are sensitive to environmental protection and love water sports.